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Packers won't host Fan Fest this year

Nov. 6, 2013
 
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† For the second straight year the Packers decided against holding Fan Fest, an event that gave fans a chance to interact with former and current players at the Lambeau Field Atrium. † Fan Fest was conducted for six straight years beginning in 2005. Last year the Packers cancelled the event, according to the team, due to the NFL lockout. This year the Packersí explanation for not holding the event wasnít as specific and left open the possibility the event might not return. † Here is what appears on the team website: ďThe Packers are forgoing Fan Fest for 2012, and will continue to evaluate the event. Our goal is to enhance the event by examining its structure, programming elements and fan feedback. We also will be looking at the time of year for the event. The eventís future is undecided at this time. The organization has enjoyed hosting the event during its six-year run and appreciates the interest and support of the thousands of fans who have attended.Ē † The Packers didnít issue an official press release or send out emails to the media announcing this yearís Fan Fest cancellation. The item is also not prominently displayed on the teamís website, leaving the impression the team wanted as little attention as possible given to the cancellation. †† Itís curious that with the Packers coming off a Super Bowl title last year and a 15-1 regular-season record this year and seemingly at the height of popularity, they would choose not to give fans a chance to connect with the team. †† The Packers are coming off a wildly popular stock sale that began in December and has generated tens of millions of dollars that the team will use for stadium renovation and expansion. †† Maybe the team believes fans spent their discretionary income on stock and wouldnít have anything left over in their wallets to spend on Fan Fest. †† Maybe the team doesnít believe the current state of the economy would support the event, although the way team stock sold would indicate otherwise. †† Maybe it was difficult for the team to attract enough current or former players to attend, or the cost of flying them to Green Bay was prohibitive. †† Maybe the team recognized the popularity of the event was waning. Fan Fest sold out in the early years, but the most recent events didnít sell out.

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