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Stock the Shelves campaign extended one week

Obtaining matching corporate funds is at stake for drive

Nov. 18, 2012
 

How to help

To donate, visit www.greenbaypressgazette.com/stocktheshelves.

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The Green Bay Press-Gazette has extended its Stock the Shelves campaign for one week — until Dec. 2 — to allow more time for residents to get involved.

“We hope that by extending the deadline by one week, we can make additional progress toward our goal of raising $100,000,” Press-Gazette executive editor Mike Knuth said of the cause, which seeks to help families in need by providing donations to 11 area pantries and programs.

“There are corporate matching dollars that will only be available if we can raise thousands of additional dollars, and I would hate to see those matching dollars not realized because we fell short on individual contributions.”

The campaign, which began Oct. 14, was initially set to end Nov. 25. As of Thursday, $26,401 had been raised. That number, in essence, is doubled by corporate matching funds made available by J.J. Keller Foundation, Express Convenience Centers and local credit unions across Brown County. Those partners will match up to $35,000 raised.

The Press-Gazette is one of 10 Gannett Wisconsin Media newspapers working to raise $610,000 for this year’s fundraising effort to benefit more than 100 food pantries across the region.

Last year, the Press-Gazette raised $62,531 in financial contributions.

The Greater Green Bay Community Foundation is another important partner in the fundraising effort.

“Local food pantries are telling us there is more need from our community neighbors who are suffering,” said David Pamperin, Community Foundation president and CEO. “Stock the Shelves is a unique effort to fund the need by working with a network of local pantries so we can reach more people.

“The Community Foundation wants to help donors get their funds to the pantries who are working to make sure people don’t face hunger at this time of year.”

The effort also collects nonperishable food items.

cedavis@greenbaypressgazette.com and follow him on Twitter @pgcharlesdavis.

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