The West College Avenue building between Panera Bread and Aspen Dental in Grand Chute now has one of its two incoming businesses identified with a sign, but it still has a few weeks to go before opening day.
It’s the incoming Orange Leaf Frozen Yogurt. The shop is at 3310 W. College Ave., in the eastern portion of a brick building it will share with a future Starbucks.
When it does open, its owners will be familiar faces.
Green Bay Packers players Jordy Nelson and Mason Crosby are investors in this branch as well as the one that opened in Ashwaubenon late last year. They’re partners with Wes Straehla and regional manager Brock Edmonds.
Nelson and Crosby “don’t have an active role day-to-day,” said Edmonds. “They come in for certain events. Mason has gone in and hung out and helped out a couple times.”
In Grand Chute, construction delays moved the opening day back a couple of months.
“We had a little rougher winter, and that slowed it down a bit. There were some issues with changing things, like the firewall, to meet the code requirements,” said Edmonds. “We’re looking to open somewhere along the lines of the week of April 22. It depends on inspections.”
Orange Leaf is a “froyo” shop similar in concept to CherryBerry, which opened a frozen yogurt bar on Appleton’s east side in July. High school students flock to froyos, but they’re not the only customers.
“I first thought it would be mostly kids and young families,” said Edmonds. “I’ve since learned that it’s much more than that, up to senior citizens.”
He said the appeal is that the shops are self-serve and you “create your own masterpiece” by choosing flavors and toppings rather than having someone doing it for you. You decide the amount you want and pay by the ounce. Orange Leaf rotates yogurt flavors and has 16 dispensers. Besides classic fruit and ice cream flavors, it has seasonal choices like carrot cake, peppermint, eggnog and mango.
Its neighbor, Starbucks, is expected to open in May.
—Maureen Wallenfang: 920-993-1000, ext. 287, or firstname.lastname@example.org; on Twitter @wallenfang