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Local students to attend Business World

1:06 PM, Jun. 13, 2013  |  Comments

Nearly 300 Wisconsin students, including five from Kewaunee County, will participate in this year's Business World programs at Edgewood College in Madison June 16-19, and St. Norbert College in De Pere June 23-26.

Celebrating its 32nd anniversary as a Wisconsin Manufacturers & Commerce initiative, Business World provides hands-on business experience for students and teaches them about the challenges facing business. The program is sponsored, developed and delivered by the business community of Wisconsin, and since its inception, has educated nearly 14,000 high school students from across the state.

The group going to St. Norbert includes Carmon Johnson and Abigail Lifto from Algoma High School, Turner Main from Kewaunee High School, and Hope Dalebroux and Evan Zellner from Luxemburg-Casco High School.

During the Business World first-year program, student participants will be divided into teams of 10-12, who function as an imaginary "company" for the program. With the task of turning their company into a financial success, they will create a unique product, develop marketing strategies, and design a commercial. In addition, students interact with guest speakers, tour local companies and compete in an online business simulation.

Business World also has an advanced program component, for students who successfully completed the first-year program to return for a more advanced session. The advanced program students focus on the bigger picture of business including marketing and ethics, and they help mentor the first year students. Lifto and Main are participating in the advanced session.

The hands-on activities focus on career preparation and workplace skills for success. The programs also include workshops, interesting speakers, and tours, allowing the students to explore career and education options available in Wisconsin. It is an opportunity that will help students to prepare for their future in an increasingly competitive global marketplace.

Business World is sponsored, developed, and produced by the WMC Foundation, the educational division of Wisconsin Manufacturers & Commerce. Business World is supported by donations from companies such as Briggs & Stratton, Waupaca Foundry, BMO Harris, Brakebush, Hydrite, Industrial Towel, Sentry Insurance and American Family Insurance; foundations such as Alliant Foundation, Wisconsin Public Service Foundation, and the John Deere Foundation; and individuals who believe the next generation of leaders should have a clear understanding of the real world of business and the importance of the free market system in which we live. Visit www.wibusinessworld.org for more information.

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