There were, into the month of May, no signs in the front windows of Mary Burke's campaign office across the street from the State Capitol in Madison, nothing to broadcast her name to the many people passing by.
That's an odd missed opportunity for a candidate struggling to make herself known. A Marquette Law School poll in March found that an astonishing 59 percent of respondents did not have either a favorable or unfavorable impression of Burke. (A subsequent "Democratic-leaning" poll said seven in 10 respondents had an opinion of her, evenly divided.)
In modern political campaigns, ...