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Aaron Nagler listens and responds to voicemails from Packers fans after their team beat the New York Giants. Aaron Nagler/USA TODAY NETWORK-Wisconsin

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GREEN BAY – Green Bay Packers fans may experience wallet whiplash this week.

The Packers will play the Dallas Cowboys at 3:40 p.m. Sunday at AT&T Stadium. They advanced to the divisional round of the playoffs by defeating the New York Giants 38-13 Sunday at Lambeau Field.

Tickets for the Dallas game averaged $558 on Monday, according to online re-seller SeatGeek. Vivid Seats pegged the median ticket price for Packers-Cowboys at $708, compared to $226 for Packers-Giants. Those are prices without fees, which can add $50 and more to the final cost.

"It's a more significant game when you get to the divisional round," said Dennis Garrity, president/CEO of Event USA in Ashwaubenon. "That's reflective in what everybody charges, including airlines and hotels. It's supply and demand. And Dallas, they are excited. They've haven't had a real good team in a long time."

Green Bay-Dallas is the most in-demand game of four scheduled for the coming weekend. By comparison, the median price for New England-Houston, the second most in-demand game, is $321, according to Vivid Seats.

Standing room only tickets were starting at about $150 on Monday, not including fees. For seats, not including fees, the lowest prices were: $164 at NFL Ticket Exchange,  $306 at Vivid Seats, $308 at SeatGeek and $321 at StubHub.

Event USA, which also sells individual tickets, has hotel/ticket packages starting at $579, based on double occupancy. It includes tailgating, ground transportation and other amenities, but not airfares.

Airfares from Green Bay on Monday started at $700 for a Friday to Monday trip, though the majority were $1,000 and higher. Saturday travel cost more. Combined air-hotel costs for a Friday to Monday trip started at $825 per person, but by late afternoon had jumped to $921 per person. Those did not include game tickets.

Seven percent of visitors to SeatGeek since the end of Sunday's game were from Wisconsin.

"Maybe just as interesting is that in the past 24 hours we have seen interest from all 50 states," said Chris Leyden of SeatGeek. "Between the Packers and the Cowboys, you have two teams with massive nationwide appeal, so I think we will see a lot of fans traveling to this game from all over."

Event USA booked 200 people, most of them from Wisconsin, by midday Monday. Garrity hoped to book 800 by the end of the week.

Green Bay and Dallas have a seven-game playoff rivalry dating to Jan. 1, 1967, including the legendary Ice Bowl. The Packers are 3-4 in those matchups.  The Packers defeated the Cowboys 26-21 two years ago in the divisional round of the playoffs, but lost to Dallas 30-16 on Oct. 16 at Lambeau Field.

Contact rryman@greenbaypressgazette.com and follow him on Twitter @RichRymanPG, onInstagram at rrymanpgor on Facebook at Richard Ryman-Press-Gazette. Or call him at (920) 431-8342.

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