The Lululemon logo on the Lululemon Athletica store at Union Square in New York on Tuesday. Lululemon has yanked its popular black yoga pants from store shelves after it found that the sheer material used was revealing too much.
Lululemon has yanked its popular black yoga pants from store shelves and online after it found that the sheer material used was revealing too much of its loyal customers.
The see-through yoga garb is the latest in a series of quality glitches that threaten to alienate the retailer's hardcore fan base, which has so far been more than willing to shell out $100 for pants and other athletic garments.
Lululemon Athletica Inc. said on its website that it first began to understand the extent of the problem on March 11 as part of its weekly call with store managers, who voiced worries about sheerness. Lululemon didn't immediately respond to queries about whether the problem was discovered when customers started to return the Luon pants, the latest batch of which went on sale at the beginning of the month.